John Haesler

John joined MHS in 2001 after a successful 12-year career at Target Stores. After holding several buying positions at Target, he was appointed licensing director for Target Corporation, where he managed relationships with key licensors such as Disney, Nickelodeon and Sanrio. Upon joining MHS Licensing, he placed Isaac Mizrahi at Target and built The Girls™ into a $15.0 million brand. A previous designee of Li©ense! magazine’s “100 Most Influential Players” in licensing, he is often asked to speak on retail and licensing at industry events. His expertise in developing brands and working with retailers, and his far-reaching relationships with licensors give MHS Licensing + Consulting a unique niche in the licensing industry. John has shared responsibility for managing MHS’s license acquisition and consulting practice as well as key merchandise categories for our property owners.